Cookie Policy

VividPulse Eco Materials Pty Ltd ("we", "our", or "us") uses cookies and similar tracking technologies on our website vividpulse-edu.com to enhance your browsing experience and provide better services. This Cookie Policy explains what cookies are, how we use them, and your choices regarding cookies.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the website to recognise your device and store information about your preferences or past actions.

1.1 Types of Cookies

Session Cookies: These are temporary cookies that expire when you close your browser.

Persistent Cookies: These remain on your device for a specified period or until you delete them.

First-Party Cookies: Set by our website directly.

Third-Party Cookies: Set by external services we use on our website.

2. How We Use Cookies

We use cookies for several purposes to improve your experience on our website:

2.1 Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as:

• Security and authentication
• Website navigation
• Form submissions
• Cookie consent preferences
• Load balancing

Legal basis: Legitimate interest (necessary for website operation)
Retention period: Session or up to 1 year

2.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information about:

• Pages visited and time spent on each page
• Traffic sources and referrals
• User behaviour patterns
• Device and browser information
• Geographic location (country/region level)

Legal basis: Consent
Retention period: Up to 24 months

2.3 Marketing Cookies

These cookies track your browsing activity to deliver personalised content and advertisements. They help us:

• Show relevant content and offers
• Measure advertising effectiveness
• Limit the number of times you see an advertisement
• Understand your interests and preferences

Legal basis: Consent
Retention period: Up to 12 months

2.4 Functional Cookies

These cookies enhance website functionality and remember your preferences:

• Language preferences
• Theme or display preferences
• Previously entered information in forms
• Chat widget functionality

Legal basis: Consent
Retention period: Up to 12 months

3. Specific Cookies We Use

Below is a detailed list of cookies used on our website:

Cookie Name	Purpose	Type	Duration
vividpulse_session	Essential session management	Essential	Session
cookie_consent	Stores your cookie preferences	Essential	1 year
_ga	Google Analytics - main tracking	Analytics	2 years
_ga_[ID]	Google Analytics - property-specific	Analytics	2 years
_gid	Google Analytics - visitor identification	Analytics	24 hours
newsletter_signup	Tracks newsletter subscription status	Functional	30 days

4. Third-Party Services

We use the following third-party services that may set their own cookies:

4.1 Google Analytics

Purpose: Website analytics and performance monitoring
Data collected: Anonymous usage statistics
Privacy policy: Google Privacy Policy

4.2 Social Media Plugins

Services: Facebook, Twitter, LinkedIn, Instagram
Purpose: Social sharing functionality
Note: These services may track your activity across websites

5. Managing Your Cookie Preferences

5.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner allowing you to:

• Accept All: Consent to all cookie categories
• Necessary Only: Accept only essential cookies
• Customise: Choose specific cookie categories

5.2 Changing Your Preferences

You can change your cookie preferences at any time by:

• Clicking the "Cookie Settings" link in our website footer
• Using the cookie management tools in your browser
• Contacting us directly

5.3 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• Block all cookies
• Block third-party cookies
• Delete existing cookies
• Receive notifications before cookies are set

Browser-Specific Instructions:

• Chrome: Settings > Privacy and security > Cookies and other site data
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Cookies and website data
• Edge: Settings > Site permissions > Cookies and site data

6. Opt-Out Options

6.1 Google Analytics Opt-Out

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

6.2 Do Not Track

We respect "Do Not Track" signals sent by your browser and will not track users who have enabled this setting.

7. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our website:

7.1 Essential Cookies

Disabling essential cookies may result in:

• Unable to submit forms
• Lost user preferences
• Security vulnerabilities
• Broken website functionality

7.2 Analytics Cookies

Disabling analytics cookies will:

• Prevent us from improving our website
• Not affect your browsing experience
• Help protect your privacy

7.3 Marketing Cookies

Disabling marketing cookies will:

• Show less relevant content
• May increase irrelevant advertisements
• Limit personalised experiences

8. Mobile Applications

If we develop mobile applications in the future, similar tracking technologies may be used. You'll be notified of any data collection practices through app store descriptions and in-app notifications.

9. International Data Transfers

Some third-party services we use may transfer your data internationally. We ensure appropriate safeguards are in place to protect your privacy when such transfers occur.

10. Children's Privacy

Our website is not intended for children under 18. We do not knowingly collect personal information from children through cookies or any other means.

11. Updates to This Policy

We may update this Cookie Policy to reflect changes in our practices or legal requirements. When we make significant changes, we will:

• Update the "Last updated" date
• Notify users through our website
• Request new consent where required

12. Legal Basis for Processing

Under Australian privacy law and international regulations, we process cookie data based on:

• Consent: For non-essential cookies
• Legitimate Interest: For essential website functionality
• Legal Obligation: Where required by law

13. Your Rights

You have the right to:

• Withdraw consent at any time
• Request information about data processing
• Object to certain types of processing
• Request deletion of your data
• Lodge a complaint with privacy authorities

14. Contact Information

If you have questions about our use of cookies or this Cookie Policy, please contact us: